Insights

Emotional, Engaged, Effective: Our Marketing Predictions for 2024

In our industry’s ever-evolving landscape, staying ahead of the curve is not just a strategy; it’s a necessity. As we…

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How To Build Consumer Confidence by Adapting Your Marketing Strategy

A flexible marketing strategy is critical for brands, especially when including cultural shifts into a holistic view of that strategy.…

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Is Threads the Next Big Social Platform?

The long-awaited launch of Meta’s new, text-based social media platform, Threads, is here. And it’s made quite a splash in…

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Meet Your Makers: Staying Cool, Calm and Collected with Nicole Lundy

Executive producer at Brownstein on finding the right balance of letting go and trusting the people you work with while…

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What We Learned From The Largest Gathering Of Independent Agencies In 2023

Last month, members of Brownstein and Red Thread PR traveled to Montreal for Worldwide Partners’ largest event of the year,…

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Owners Bank Is 'All Business, No BS' in Marketing Debut

Brownstein and Red Thread PR launch the marketing campaign

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Meet Brownstein’s New AI:
Bern-E

Since the launch of ChatGPT in 2022, more than a thousand AI tools have hit the market. Major tech brands…

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Brownstein and NJM Show off Newest Addition to 'No Jingles or Mascots' Campaign

Whimsical spots feature relatable moments with a twist

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The Dos and Don’ts Of Shock-Value Marketing

In the past year, novelty and shock-value marketing has ramped up to include a wide range of brands and product…

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Planning for the Best: Pulling Inspiration from Consumer Behaviours with Anne Ryan

Brownstein’s vice president of brand strategy on Reddit, living in a world of going down rabbit holes and being vulnerable

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