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IKEA Refreshing 2015 Digital Brochure

Make a fresh start.

Get Ready. Get Set. Get Creative. Let’s Go! The 2015 Refreshing Digital Brochure takes us through a four-step process (though not necessarily in chronological order) to rediscover the pleasures of spring and summer at home. The brochure begins by guiding viewers through a winter-to-spring swap that uses organizational furnishings to banish clutter and put the new season front and center. Home renovations take center stage in the second section, with a variety of projects ranging from small to large. Next up is beautiful inspiration for a seasonal décor refresh using textile and decor, which is followed by a how-to guide for successful summertime entertaining and backyard lounging that incudes everything from outdoor furnishings to cookware to tableware.

Philadelphia Museum of Art

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