Mural Arts Mission Statement Campaign

Because advertising can ignite change, too.

Mural Arts Philadelphia believes art should be for the community, by the community—and we believe its advertising should be, too. Mural Arts fosters art that transforms neighborhoods and citizens. That’s not “messaging”—that’s a mission. So when they asked us to create materials for their Wall Ball event and Mural Arts Month in 2011, we came up with a campaign that brought this mission to the community using active, motivating language and illustrated text.

Client

Mural Arts Philadelphia