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Just the right amount of sparkle


United we brand

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Started by one man, built by an entire family (even if we don't all have the same last name)

get to know OUR FAMILY

Being in the spotlight
now comes without glare
Just look again

see the CASE STUDY

Sometimes it’s okay to color inside the lines

see the WORK

Putting art in the
palm of your hand.

see the WORK


see the WORK

But enough about us. Oh wait...

visit our NEWSROOM

The work we do is only as good as the people we do it with

view our CAREERS

Let's do great things together


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Work Here

Melinda Ramos


General Inquiries

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Public Relations


Brand Strategy

About Us

Who we are

Brownstein Group is the longest-running independent Advertising & Public Relations agency in Philadelphia.

Founded in 1964, we have genuine roots in the creative revolution, yet have been nimble enough to navigate a rapidly changing media landscape.

Today Brownstein Group offers integrated communications that encompass brand strategy, digital, advertising, design, public relations, content creation & social media.

The Agency proudly serves international, national & regional clients such as IKEA, eBay, Comcast, Saint-Gobain North America, Beneficial Bank, Western Union, Ricoh, La Colombe, K12 and Campus Apartments.

What we do

Brownstein has developed considerable expertise in particular areas of the commercial landscape. We have full-service specialties in retail banking & finance, as well as in architecture & real estate. We also are deeply credentialed in consumer & retail, B2B, CPG, food & restaurant, healthcare, culture & philanthropy and education & institutional categories.

Our strategic capabilities encompass brand & campaign work, multi-channel communications flows, media planning, business strategy, media relations, corporate social responsibility programs and crisis communications.

We have a complete suite of in-house design & execution capabilities including full video services, photography, illustration, print production, digital development, custom content & long-form writing.

How we do it

As an independent family-run agency with over 75 employees, we believe that inspirational work thrives in a family ethos—understanding, partnership, mutual candor, flexibility & accountability are the main reasons we make smarter, sharper and more effective work.

Brownstein Group has received industry and national recognition for both our work and our culture.

Most recently these have included a Gold medal at the National American Advertising Awards, several “Best in Show” honors at the regional American Advertising Awards, inclusion in the Communication Arts Design Annual, Under-Consideration’s FPO Awards & the Dieline.

We’ve also earned dozens of regional Public Relations Society awards and national honors for media relations, non-profit PR and CSR from PR News and PR Daily, plus a PRSA Silver Anvil, the industry’s highest accolade.

Brownstein Group was named a Best Place to Work for 2014 by Ad Age and in 2015 was named one of Fortune Magazine’s 100 Best Places to Work for Women.

The Company We Keep



  • Brand development
  • Rebranding & brand evolution
  • Brand rollouts
  • Internal communications
  • Community relations


  • Campaign concept development
  • Television & radio
  • Print & outdoor
  • Digital channels
  • Brochures/collateral
  • Guerilla/activations
  • Naming


  • Logo & identity systems
  • Branding systems & guidelines
  • Retail, food & beverage packaging
  • Graphic design
  • Posters & print communications

Video & Photography

  • Broadcast production & editorial
  • Web & social custom content
  • Corporate video
  • Motion graphics & animation
  • Image & product photography
  • Asset library creation & management

Public Relations

Media Relations

  • Media strategy & planning
  • Print, digital & broadcast editorial
  • Industry trade media coverage
  • Press materials development
  • Spokesperson training
  • Broadcast media tours
  • Analyst relations
  • Public affairs/government relations
  • Bylined article placement
  • Press events

Social Media

  • Social strategy & planning
  • Platform management
  • Content creation
  • Engagement strategies
  • Activations & promotions
  • Paid advertising
  • Sponsored content

Corporate Communications

  • Reputation management
  • Crisis communications
  • Corporate social responsibility
  • Internal communications
  • C-suite profile management
  • Speechwriting
  • Awards submissions
  • Speaking engagements

Content Marketing

  • Thought leadership materials
  • Blogs
  • Newsletters
  • Case studies/white papers
  • Branded content/native advertising
  • PR for search engine optimization
  • Editorial amplification

Consumer Engagement

  • Special events
  • Guerilla campaigns
  • Trade show marketing
  • Fundraising/development
  • Contests & promotions
  • Community relations programs


Digital Strategy

  • Strategic development
  • Website planning
  • Content strategies
  • Social media research
  • Social media strategy
  • Search marketing strategies
  • Mobile marketing strategies

Digital Creative

  • User experience/UX
  • Information architecture/IA
  • Mobile first website design
  • Wireframing
  • Prototyping
  • Email campaigns
  • Social media campaigns


  • Website development
  • Responsive sites
  • Content management systems
  • eCommerce
  • Web based mobile apps
  • iOS & Android app development

Digital Services

  • Search engine optimization
  • Search engine marketing
  • Social media analytics
  • User testing
  • Website analytics
  • Integrated marketing analysis
  • Site optimization

Brand Strategy

Discovery Research

  • Qualitative research
  • Quantitative research
  • Experiential research
  • Market research
  • Trend analysis
  • Competitive/comparitive reviews
  • Consumer insights
  • Brand visioning sessions
  • Internal brand culture assessments

Brand Planning

  • Brand platform development
  • Brand positioning
  • Brand architecture
  • Emotional and rational appeals
  • Messaging development
  • Vision and mission development
  • Values statements
  • Audience needs mapping
  • Audience personas
  • Internal/talent branding

Digital Strategy

  • Website strategy IA/UX
  • SEO plan development
  • SEM strategy
  • Email marketing planning
  • CRM plan development
  • Content marketing strategy
  • Social media strategy
  • Video strategy

Marketing Planning

  • Internal communications strategy
  • Consumer decision journey mapping
  • Brand rollout & tactical planning
  • Media strategy
  • Marketing plan development

Measurement & Analytics

  • KPI strategies
  • Analytics implementation strategies
  • Benchmark reports
  • Brand awareness studies
  • Brand campaign media performance
  • Website performance
  • SEO analysis
  • Digital marketing performance