QVC’s Darcy Soper Joins Brownstein Group as Creative Director

PHILADELPHIA, September 29, 2013Brownstein Group (BG) Executive Creative Director Dan Shepelavy today announced that Darcy Soper has joined the Agency as Creative Director. In her role, Soper will oversee creative strategy, concepting and execution for the IKEA account.

“Darcy’s past gigs have her almost ridiculously well-suited for the job at hand,” said Shepelavy. “Exquisite design chops, an ace décor and shelter editorial sensibility and deep experience crafting seasonal selling packages – some of the reference books she’s brought in are written in actual French. Our shop is really excited, and I really can’t wait to see where she takes things.”

Soper comes to Brownstein Group from QVC Network, where she served as Brand Creative Director, responsible for concept and execution of seasonal multi-platform branded campaigns for the multi-media retailer. Prior to QVC, she spent close to five years in Art/Design Director roles at Condé Nast Publications, overseeing art and promotions materials from concept to print for several of its flagship magazines, including Domino, Teen Vogue and Self. Soper has also worked as a freelance designer for blue chip fashion and retail brands, including Anthropologie, Bliss Spa, DeBeers, Coach, American Express, Victoria’s Secret and VOSS Water.

A graduate of George Washington University, Soper completed design courses at the School of Visual Arts in New York City. Her first day at Brownstein Group was Monday, 9/23.


About Brownstein Group

Brownstein Group is a brand communication firm located in Center City Philadelphia. Founded in 1964 as Brownstein Advertising, Brownstein Group has since evolved into a network of integrated communication specialties encompassing brand strategy, advertising and design, public relations and social media, and interactive. A member of the 4As, the Public Relations Society of America and Philly Ad Club, Brownstein Group provides services to local, national and international clients such as IKEA, Comcast, Microsoft, Saint-Gobain North America, AmerisourceBergen, Cozen O’Connor, Einstein Healthcare Network, the Philadelphia Auto Show, and Campus Apartments. For additional information, connect with Brownstein Group on Twitter @Brownstein_Grp or Facebook at, or visit