PHILADELPHIA (December 30, 2015)-Senior Vice President of Public Relations and Social Media Erin Allsman tells readers what public relations lessons she learned in 2015 in an article published in the latest issue of PR News.

PR pros from agencies across the country detailed lessons learned on topics ranging from internal agency PR to the effectiveness of press releases.

Allsman touched on the issue of finding more well-rounded employees.

“The social media experience is no longer unique,” said Allsman. “Brands and clients still want and need “media relations experts leading their PR effort.”

To read the full article, click HERE