Category Archives: The McBride Company

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Raising the Company Profile

In business for more than 30 years, The McBride Company is responsible for the concept and interior design of some of the most recognized brands in the hospitality and leisure industries. Many people would be surprised to learn that McBride is behind the designs of such popular destinations including Margaritaville, ESPN Sportszone and Hard Rock Café Key West. Despite the prominent nature of the projects McBride has played a major part in, the firm had largely flown under the radar for many years.

As part of its goal to break deeper into verticals where the company already plays, McBride engaged Brownstein Group to plan and execute an aggressive media relations program. As a result, the company now routinely receives the recognition it deserves for the incredibly imaginative and business-minded approach it brings to every project. The media coverage secured by BG is utilized as content for the company’s social media pages, e-newsletters, website and new business process.