Category Archives: Einstein Healthcare Network

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Einstein Medical Center Montgomery Launch Campaign

When Einstein Healthcare Network opened a new hospital in Montgomery County, it had nearly everything: a state-of-the-art facility, advanced technology, top-tier doctors. What it didn’t have was a long-term connection with the people in its community. With beautiful photography and copy that was emotional and specific, we created a launch campaign that spoke directly to these people—showing them that every detail of the building was designed to make them healthier, more comfortable and more at ease.

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Einstein Healthcare Network Rebrand

In 2011, Albert Einstein Medical Center consolidated to become Einstein Healthcare Network—the third-largest healthcare network in the region. Now they just had to find a way to stand out in one of the nation’s most competitive healthcare marketplaces. To help break through a cluttered sea of medical advertising clichés, we created a distinctive illustration-based campaign centered on “Intelligent Medicine”—Einstein’s distinct blend of clinical excellence and personalized care.