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10 Posts tagged: Social Media

04.05
2012

Is Social Media Too Feminine?

Is Social Media Too Feminine?

When it comes to social media, statistics show that women are the prime users. But a new, growing trend within this realm is the concept social media sites just for men.

via: http://abcnews.go.com/Technology/social-media-feminine/story?id=16042334
 
 
 
BY: LIZ BORGES TAGS:
 
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01.04
2012

Erin Allsman for PRWeek: Why It's Okay to Value Social Media in a B-to-B Environment

Erin Allsman for PRWeek: Why It's Okay to Value Social Media in a B-to-B Environment

In the second installment of her series for PRWeek, Erin suggests we change the conversation and value social media for its ability to make a first impression on a potential new customer.

 
 
 
BY: EDITOR TAGS: , ,
 
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09.06
2011

When to Rein In Twitter Over Share?

When to Rein In Twitter Over Share?

As is the deal with any mode of human interaction, the rules of social media etiquette are in a continuous state of formation. We're collectively hammering out the unwritten rules of what (and what not) to share and how to share it.

But with social media, what's common courtesy?

via: http://mashable.com/2011/08/30/vmas-social-tv-infographic/
 
 
 
BY: KELSEY RUANE TAGS: , ,
 
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08.03
2011

The Social Media Olympics

The Social Media Olympics

Gymnastics, swimming, and…tweeting?

With only a year to go, the official 2012 Olympic Games website is hosting a social media competition to rank the participating counties by most loyal fans. And although the competition has just begun, fans have already submitted over 85,000 tweets!

via: http://www.london2012.com/get-involved/one-year-to-go.php
 
 
 
BY: JILL ASHER TAGS: ,
 
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07.21
2011

The Tweeting MLB

The Tweeting MLB

Since their inceptions, the Home Run Derby and All Star game have brought us the hottest bats, gloves and change-ups to the field with a much anticipated game of ball.  This year, however, there was more than just the sweet, sweet sound of baseball-meets-bat and the prize of the World Series home field advantage. It also brought us tech-savvy fans the chance to actually interact with the players during the competition.

via: http://mlb.mlb.com/news/article.jsp?ymd=20110709&content_id=21642642&vkey=news_mlb&c_id=mlb&partnerId=aw-6712498897848144843-996
 
 
 
BY: KRISTIN RYND TAGS: , ,
 
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06.16
2011

SocialMedia = The Future

SocialMedia = The Future

"The Voice" is a talent competition, similar to "American Idol," in which musical judges and the American public decide which contestant has what it takes to become the next music superstar. But it's not just another reality show. "The Voice" is a new media platform that integrates social media with reality television.

So what does this mean for the future of television?

 

That's just it. This could be the future of television.

 

via: http://mashable.com/2011/06/15/the-voice-social-media-nbc/
 
 
 
BY: MEAGAN SLOAN TAGS: ,
 
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04.27
2011

Can I get full price?

Can I get full price?

Every morning when I pick up my iPhone, I find myself scrolling through a list of 10-15 email offers. Groupon, Living Social, Gilt…combine those with the dozens of retail email coupons and promotions I'm already receiving, and it's out of control.

Consumers now expect discounts. Which begs the question, is anyone willing to pay full price?

 
 
 
BY: ADAM DERINGER TAGS: , ,
 
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12.15
2010

A Pepper Melting Pot

A Pepper Melting Pot

This week Brownstein Group was the proud recipient of six awards at the Philadelphia PRSA's annual Pepperpots program. It was a banner year for the program, which had a record amount of entries, and a banner year for BG, as we took home the most awards in the history of our public relations practice.

Each year, as we receive the news of our wins (yes, they tell us in advance!) we have to decide who will attend the event, a decision that is typically based on who worked on the winning projects.

 
 
 
BY: ERIN ALLSMAN TAGS: , , ,
 
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11.29
2010

Did I Really Post That?!: Social Media Sobriety Test

Ever posted a scornful message on Facebook or uploaded something seriously scandalous to YouTube? It may be time for you to meet The Social Media Sobriety Test. 

via: http://vimeo.com/16263352
 
 
 
BY: LAURA VAN DE PETTE TAGS: , ,
 
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05.19
2010

Just How Social Are You?

Just How Social Are You?

Facebook page...check. Twitter account...check. YouTube channel...check.

Too many companies are looking at social media as a To Do List and bypassing the most critical element to success, an ongoing strategic plan. And they're about to find out why a checklist just won't work.

Social media management company Vitrue recently released the Social Page Evaluator, a free tool that can determine the value in dollars of a brand's Facebook page. Using the tool, you can also compare your page to up to three other brand pages. My guess is that company after company is being disappointed by the numbers they're seeing.

via: http://evaluator.vitrue.com/
 
 
 
BY: KELLY LANGE TAGS: , ,
 
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