2010 Wall Ball
Every year, the City of Philadelphia Mural Arts Program holds a
gala event to celebrate mural-making, community and recognize
honorees for their support of the city and the mural arts program.
This year Mural Arts honored Ballard Spahr for their contributions
to the region and their support of the program over the years and
presented Liz Dow, President of Leadership Philadelphia with the
Mayor's award. We were tasked with designing the brand and invites
for the event again this year. Below is the logo that Brownstein
Group designed for the event.
Mural Arts are one of those clients that creatives get excited
for. They have an inherent appreciation of the arts, duh, and are
savvy when it comes to design. The best part is that they allow us
to have fun and push things a little farther because they
appreciate what is put into the work. That is a huge part of why
the relationship continues to flourish and why we are so open to
supporting their cause as well.
In addition to the event design, we also needed to design our
own ad for the Patron Book that was distributed at the event. We
only had a couple days to pull an ad together, but knew that we
wanted to make it special. We decided that the best way to honor
Mural Arts would be for us to get our hands dirty and do some
painting. So one fine afternoon we headed to the roof of our
building to pump out some chiaroscuro. The turn out ended up being
better than anticipated as over the course of an hour people were
stopping up on the roof so they could help paint when they had a
minute or two to donate to the project. in addition, we put
together a small little time lapse video of the painting process.
Partly because we wanted to, but also so you know that we actually
got hands dirty and did a little painting.
It's not often that we get to step away from the computer to
paint for our clients, but its opportunities like that that make
this relationship so harmonious.